Boston, Massachusetts, reported the largest occupancy and revenue-per-available-room increases for January 2010, according to data from Smith Travel Research.
The market's occupancy rose 18.3 percent to 48.9 percent and RevPAR increased 11.9 percent to US$56.61.
Overall, in year-over-year measurements, the industry's occupancy ended the month virtually flat with a 0.4-percent decrease to 45.1 percent, average daily rate dropped 7.1 percent to US$93.93, and RevPAR decreased 7.4 percent to US$42.35.
January's results continue the pattern of demand improvement that began toward the end of 2009, said Mark Lomanno, STR's president. We expect this trend of positive demand growth to continue throughout most of this year.  Hopefully, this will result in a firming of prices before too many more months go by.

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